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Quote
Reference: Quote-MOEA-2026-01
Date: 23 February 2026
Valid until: 23 March 2026
Prepared for
MOEA
Hannah
(Company address to be confirmed)
Project overview
Development of a new Shopify e-commerce store for MOEA, specialising in luxury mulberry silk pillowcases and eyemasks. Initial product range with infrastructure in place for future expansion. UK-only sales initially with capability for future international expansion.
Design aesthetic & inspiration
The MOEA store design will be based on the approved demo store, creating a premium, luxury sleep products experience that emphasises quality, craftsmanship, and the wellness benefits of mulberry silk.
Visual approach
- Refined, luxury aesthetic with premium feel
- Clean typography and generous white space
- Sophisticated colour palette supporting premium positioning
- Mobile-first responsive layout
Structure & navigation
- Clear product galleries showcasing silk quality and detail
- Structured product pages with comprehensive information
- Prominent trust signals and review visibility
- Simple, elegant navigation patterns
Scope of work
Store setup & configuration
- Existing Shopify store (moeasilk.com) configuration and optimisation
- Shopify Horizon OS2.0 theme implementation based on approved demo design
- UK-compliant policy pages (UK GDPR, Consumer Rights Act 2015, Consumer Contracts Regulations)
- Standard pages: About, Contact
Product features
- Initial product setup with variants
- Accordion-based product information
- Product image galleries showcasing quality and detail
- Related product recommendations
Search & conversion
- Product imagery optimisation for web performance
- Product titles, descriptions, and metadata optimisation for search engines and AI chatbots
- Additional content creation where beneficial for conversions
- Structured data for enhanced search appearance
- Abandoned cart recovery configuration
Reviews & trust
- Judge.me review system implementation
- Review stars visible in Google search results
- Clear shipping and returns communication
Investment
Your investment with LetsGetDigital
Shopify store build & configuration
£750 commencement fee
£750 upon completion
Ongoing maintenance
£100/month
Includes up to 10 new products per month, updates, fixes, enhancements and minor adjustments on demand. Payable by standing order on the 1st of each month in advance.
Third-party ongoing costs
These services are billed directly by their respective providers:
Judge.me reviews: $15/month
LGD Dispatch promise badge:
Included FREE (standard: £7.99/month)
* Major revisions such as complete redesigns not included in maintenance and can be quoted separately.
Terms & conditions
Timeline
Estimated completion: 2 weeks from commencement, subject to timely provision of materials and approval responses from client.
Payment terms
50% commencement fee due upon acceptance of quote. Remaining 50% due upon store going live.
Client responsibilities
Client provides all product imagery and product details. LetsGetDigital will optimise all imagery for web performance, create additional content where beneficial, and optimise product titles, descriptions, and metadata for search engines and AI chatbots to maximise ranking and conversions. Timely provision of materials is required to meet the estimated timeline.
Third-party services
Some features require third-party subscriptions (Shopify platform, Judge.me) which are billed directly by those providers. LetsGetDigital is not responsible for third-party billing or service availability.
Acceptance
Acceptance of this quote and authorisation to commence work is confirmed by payment of the 50% commencement fee (£750.00) to:
Account name: K Lindon
Sort code: 20-60-88
Account number: 43128741
Upon receipt of payment, work will commence in accordance with the terms outlined in this quote.